Making Your Home or Garden Business Succeed Online

vc_rowvc_columnvc_column_text2020 has seen a dramatic transformation in how consumers interact with businesses. From purchase decisions to buying behaviour, the modern consumer considers all of their choices differently and with new needs to fulfil. One of the biggest beneficiaries of this modern way of thinking has been the home and garden sector, with many online giants posting bigger profits than ever …

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How Does Social Media Boost Your SEO Campaign?

If you want to be found online, then you need an SEO strategy. When used as part of a complete digital marketing campaign, SEO is one of the most effective ways of putting yourself in front of your potential customers. Another hugely important aspect of digital marketing is social media. As social channels continue to grow, they present even more …

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Why Is Content So Important For Your SEO Campaign?

Without content on your site, it will be impossible to rank on search engines, and there would be nowhere to place keywords or a reason for the audience to visit your website. Google processes 3.5 billion searches every day, so your content must be of high quality to help with SEO. Content marketing and SEO go hand in hand, as …

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Why Your Social Media Needs a Content Plan

When times are busy, and you need to be in three places at once, posting to social media usually is one of the first things to be sacrificed from the to-do list. Finding time to write a witty Twitter post or update your Instagram with photos of new products is hard, which is why it’s essential to front-load your efforts …

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What Makes a Website SEO-Friendly?

Whether you’re a business just starting out or an industry veteran, the ever-changing landscape of digital marketing can make it tricky to keep up with maintaining an SEO-friendly website. If you’ve got a successful business and have managed to grow using old school marketing techniques such as trade fairs, referrals and word of mouth, working on your website might not …

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